Rev. Arleen King is a Licensed Minister and graduate of the School of Spiritual Leadership in San Diego. Her ministry is rooted in spiritual growth and compassionate community care.
Communications Ministry
Ensuring Our Message Reaches its Audience with Impact and Inspiration
Our Mission
By clearly defining the below roles and responsibilities, the Communications Ministry can function efficiently and effectively, ensuring the church’s message reaches its intended audience with impact and inspiration.
Roles and Responsibilities of the Communications Ministry
Weekly Announcements
Role: Announcement Coordinator
- Gather information from ministry leaders and teams to create concise, engaging announcements for church services.
- Coordinate with worship leaders to ensure smooth integration of announcements during services.
- Proofread and prioritize announcements based on relevance and timeliness.
- Deliver announcements clearly and effectively (or train designated speakers to do so).
- Love in Action Newsletter
Love in Action Newsletter
Role: Newsletter Editor
- Collect content from ministries, staff, and community members, including stories, reflections, and updates.
- Curate and design the newsletter layout for readability and visual appeal.
- Write and edit articles to ensure alignment with the church’s mission and values.
- Collaborate with the production team to distribute the newsletter in print or digital formats.
Weekly E-blast
Role: Eblast Coordinator
- Compile content for weekly emails, including event highlights, service updates, and community reminders.
- Design and schedule eblasts using email marketing tools (e.g., Mailchimp, Constant Contact).
- Ensure the eblast aligns with branding standards and is optimized for different devices.
- Track engagement metrics (e.g., open rates, click-through rates) to improve content effectiveness.
Marketing Materials for Events
Role: Marketing Designer
- Work with event organizers to understand goals and create tailored marketing materials (flyers, posters, social media posts).
- Develop graphics and designs that reflect the church’s branding and event themes.
- Coordinate printing and digital distribution to maximize visibility.
- Ensure deadlines are met for timely promotion.
Special Projects
Role: Project Communications Lead
- Develop a comprehensive communication strategy for significant initiatives (e.g., fundraising campaigns, anniversaries).
- Create and manage timelines for content production and distribution.
- Oversee cross-platform promotion, including social media, newsletters, and announcements.
- Collaborate with ministry leaders and volunteers to ensure messaging consistency.
General Responsibilities Across All Roles
- Maintain branding consistency across all communication materials.
- Ensure accuracy, clarity, and timeliness in all messaging.
- Use feedback from the congregation and metrics to improve communication methods.
- Collaborate with ministry teams, volunteers, and staff to source content and share updates effectively.
- Stay updated with the latest communication tools and trends to enhance outreach efforts.